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The Simply Be No-Nonsense Swimwear Guide

Think shopping for swimwear sucks? Think again. Our fresh must-haves have landed, and these dreamy styles are destined for your curves. No matter your shape or size, we’re here with your cheat sheet to finding the swimwear those curves deserve.

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Hot Hips Tummy Tricks Girls with Big Girls Girls with Smaller Girls Bootylicious Mix & Match Beachwear
Hot Hips: Tips on styling for those hips
Must-Haves For Those Hips

Shop Hot Hips

Tummy Tricks: Keep your curves in check
Scroll Our Slinky Shapes

Shop Tummy Tricks

Girls with Big Girls
Get A Grip On Those Girls!

Shop Girls with Big Girls

Girls with Smaller Girls
Big News For Small Boobs

Shop Girls with Smaller Girls

Bootylicious: Sizes 12-32 & cup sizes A-L
Strut Your Peach All Along The Beach

Shop Bootylicious

Shop Meet Your Mix Match
Mix It Up

Shop Meet Your Mix Match

Beachwear: Make the poolside your catwalk
Make the Pool-Side Your Catwalk

Shop Beachwear

Hot Hips: Tips on styling for those hips
Must-Haves For Those Hips

Shop Hot Hips

Tummy Tricks: Keep your curves in check
Scroll Our Slinky Shapes

Shop Tummy Tricks

Girls with Big Girls
Get A Grip On Those Girls!

Shop Girls with Big Girls

Girls with Smaller Girls
Big News For Small Boobs

Shop Girls with Smaller Girls

Bootylicious: Sizes 12-32 & cup sizes A-L
Strut Your Peach All Along The Beach

Shop Bootylicious

Shop Meet Your Mix Match
Mix It Up

Shop Meet Your Mix Match

Hot Hips

Need tips on how to dress those hips? You got it. For hourglass hunnies, a high-waisted brief will draw attention to a dinky waist, while high-leg styles will put all the focus on your pins. Pears play with proportions by picking styles with plenty going on upstairs.

Flaunt it. Sizes 12-32 & cup size A-L. These cuts will have you working those knock out hips. Flaunt it. These cuts will have you working those knock out hips.

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Support it. Balance out your bottom half with easy to wear styles. Support it. Sizes 12-32 & cup size A-L. Balance out your bottom half with easy to wear styles.

Shop Now

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Tummy Tricks

Want to keep your curves in check? We’ve got the control you crave. Our magisculpt powermesh gives secret support wherever you needit – from tum to bum. It’s our iconic feature, and you’ll find it in heaps of our holiday shop favourites.

Flaunt it. Soak up all the attention these styles will bring. Flaunt it. Soak up all the attention these styles will bring.

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Support it. Ruche your way to more flattering fits on that tummy. Support it. Ruche your way to more flattering fits on that tummy.

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Girls with Big Girls

For the girls with big girls, string bikinis aren’t always your friend. Want the same support from your bikini as you would your bra? Then trusty cup sizes and underwiring are the one. If a one-piece is your one and only, look out for thicker straps and double-stitched bands. If you like your necklines more daring, triangle bikini tops can take your cleavage to the max.

Flaunt it. Let your boobs loose on the beach, without any slip ups. Flaunt it. Let your boobs loose on the beach, without any slip ups.

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Support it. Cups are key to a parky pair. Stay comfortable with swimwear that can take over from your bra. Support it. Cups are key to a parky pair. Stay comfortable with swimwear that can take over from your bra.

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Shop All Girls with Big Girls

Girls with Smaller Girls

Smaller boobs, we’ve got you. To make a statement head for bandeau or backless beauties, or set your sights on strappy sets. Fancy a boost? Go for a padded lift, or get the illusion of a bigger bust with patterns and embellishment.

Flaunt it. Shop the top styles that give you a helping hand up top. Flaunt it. Shop the top styles that give you a helping hand up top.

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Support it. Boost your bust and your confidence with styles made for smaller boobs. Support it. Boost your bust and your confidence with styles made for smaller boobs.

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Shop All Girls with Smaller Girls

Bootylicious

Big bum? Then we’ve got your back, with booty-hugging bottoms (and no tugging). To take the attention up top, try a patterned bra and block-colour brief. Or if you feel like showing off your peach, we’ve got the high leg cuts that’ll have you strutting all along that beach.

Flaunt it. Find the perfect fit for strutting your best bit. Flaunt it. Size 12-32 & cup sizes A-L. Find the perfect fit for strutting your best bit.

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Support it. Size 12-32 & cup sizes A-L. Keep your beach bum underwraps with covered up looks. Support it. Keep your beach bum underwraps with covered up looks.

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Shop All Bootylicious

Mix and Match

Top and bottom half need different sizes? Well, you’re winning. Because your options are open to the world of mix match, where anything goes. Whether you want to play itsafe, brave a bold colour block, or clash completely, you can count on a perfect fit every time, and in every combination.

Find your perfect fit in sizes 12-32. Find your perfect fit in sizes 12-32.
Shop Mix and Match

Beachwear

Sometimes swimwear is just for showing off, not swimming. Make the pool-side your catwalk in styles that come with a little extra, like bardot neck lines or pom-pom details. And to really make waves (without dipping your toe), risk the tan lines in statement strap numbers.

Party Party

Shop Beachwear Party Pieces

Keep it classy Keep it classy

Like to leave more to the imagination? Keep your curves under wraps in kaftans and coverups. And if you just want to go from beach bum to bar babe, throw a floaty maxi over your bikini and hit the mojitos.

Shop Keeping it Classy

Party Party

Shop Beachwear Party Pieces

Shop All Beachwear
Shop All Swimwear

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